ATHEIST BILLBOARD TO CHALLENGE THE CHRISTIAN MONOPOLY ON "CHRISTMAS"


"You KNOW" it's a myth! This season, celebrate Reason."

That will be the message thousands of people in the New York City area will be seeing on an enormous billboard starting Tuesday November 23, 2010 at the entrance to the Lincoln Tunnel. Sponsored by American Atheists, the sign will invite people to examine their beliefs about the Christian holiday season according to Dave Silverman, the group's new president.

"Our message is targeted at people who 'go through the motions' but really don't believe in the Christmas story fable," Silverman said. "A lot of people follow religions and observe rituals they really don't believe in. "They go along to get along which simply leads to more prejudice and bigotry."

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